Our organization provides competitive swim programming focusing on the emotional, mental and physical aspects of the sport and more. In today’s society, more and more youth sports programs are over-emphasizing performance, while also under-emphasizing longevity, balance and education in other important life skills. We want to change that. 


All children deserve the opportunity to participate and engage in competitive sport, with learning and understanding in; 


EDUCATION surrounding teaching competition and comparison in healthy ways

BUILDING emotional intelligence FIRST, so athletes may succeed in their lives in and out of the pool 

HONORING, RESPECTING & EMBRACING all reasons WHY our athletes participate in our program while also supporting their endeavors outside of swimming


We support and encourage our artists, musicians, academics, writers, multi-sport enthusiasts, social-butterflies and all other pursuers of their passions - to learn the value of balance, autonomy, self-awareness and happiness in their lives, through their participation in our program. 


We understand performance, competition, commitment, discipline, hard work, dedication and sacrifice - which we practice inside our philosophy of #heartforward programming, and #puttingKIDSbackinsport.





We Value:  


BALANCE as a critical component of overall health and wellness emotionally, mentally and physically

EDUCATION as a tool for learning valuable skills, concepts and strategies in and out of sport 

INTEGRITY as a foundational moral virtue, from which extraordinary humans are created

CONNECTION as a fundamental tool to build effective communication skills, valuable friendships and relationships

FAIRNESS, EQUALITY & EQUITABILITY as important pillars that guide decision-making, policy and strategies for success




We Strive to: 

  • create a safe, supportive environment in order to explore experiences that will enhance athlete’s understanding of themselves, their goals and their desire to achieve them in all aspects of their lives 
  • offer opportunities to challenge athlete’s emotional, mental and physical development
  • empower athletes to be willing to take risks in order to create impactful, positive learning 
  • encourage a life-long love of physical activity, health and well-being
  • teach the values of relationships, leadership, self-expression and autonomy 
  • offer excellent coaching and long-term development for our athletes 
  • honor and respect the boundaries of key partner roles, so our athletes can thrive 



  • our program puts the overall emotional, mental and physical health of our participants FIRST, above performance and competition 
  • best practices include pillars of fairness, equality and equitability in all decision-making, policy development and delivery of our programming
  • education in several key areas of child/athlete development is an integral part of how we deliver our programming 
  • our organization fosters a culture of belonging, with the understanding that every child has something special and unique to offer a team environment that celebrates every child's uniqueness within it's culture


Acknowledgement of Traditional Territories

We would like to acknowledge the traditional territories and oral practices of the Blackfoot Nations, which includes the Siksika, the Piikani, and the Kainai. We also acknowledge the Tsuut’ina and Stoney Nakoda First Nations, the Métis Nation (Region 3), and all peoples who make their homes in the Treaty 7 region of Southern Alberta.